Ananya Banerjee
Lecturer
Ananya is an educator, problem solver, entrepreneur, lecturer, lawyer, author, and startup advisor with 10+ years of entrepreneurial, academic, and advisory experience.
Ananya is currently a Lecturer in Digital Marketing at Cornwall Business School, Falmouth University. In her role as a lecturer, she is leading the marketing modules at the business school's undergraduate courses and leading the social media and outreach of the school. In her bigger role as an educator, she is collaborating on knowledge exchange projects with industry partners, researching community-based recycling models, and pursuing her PhD in measuring the impact of incubators and accelerators globally from Falmouth University.
Before academia, Ananya founded and worked in two startups working with United Nations Sustainable Development Goals in different markets. She also founded and exited Unico Legale, a legal and strategy firm, and ran a philanthropic venture in data-driven business decision-making - both in the Indian market. She has completed working with startups, incubator managers, and the Wadhwani Venture Fastrack (partnered with Bill and Melinda Gates Foundation) team as a Startup Fellow, to strategise and deliver workshops, coach startups, and help incubators build robust programs. She has published her book on achieving operational excellence for early-stage startups, based on a 6S framework she devised from her knowledge of lean Six Sigma and agile methodologies.
Ananya has delivered keynote speeches on startup compliance, viability, sustainability, and when to quit at various conferences and continues to train young adults on different relevant issues.
External Links
Qualifications
Qualifications
Year | Qualification | Awarding body |
---|---|---|
2023 | PGCHE (Post Graduate Certification in Higher Education) | Falmouth University |
2022 | MSc Entrepreneurship, Distinction | Falmouth University |
2021 | MicroMasters in Business Management | Indian Institute of Management Bangalore |
2016 | Diploma in Entrepreneurship Administration and Business Laws | National University of Juridical Sciences |
2016 | Bachelor of Law Bachelor of Arts with Honours | Calcutta University |
Research Interests
Research interests and expertise
- Incubators
- Accelerators
- Startup Processes
- UNSDGs and more specifically, Circular Economy
Teaching
Areas of teaching
- Data-driven Business Decisions
- Digital marketing
- Entrepreneurship